Week 28 fetal development and pregnancy guide — length about 37.6cm, weight 约1005g (about the size of a a large eggplant)
Your baby is now about 37.6cm and 约1005g, about the size of a a large eggplant.
Medical references: WHO INTERGROWTH-21st · China Prenatal & Pregnancy Care Guide · ACOG
View each day of week 28 →Week 28 fetal development milestones: length / weight / ultrasound data
Key developmental changes during week 28:
- The brain develops rapidly: the sulci and gyri deepen, the brain weight grows quickly (about 350-400g at birth), and the neural connections increase greatly.
- Hearing, smell and touch are all mature and functional.
- The central nervous system begins to regulate body temperature, manage rhythmic breathing movements and strengthen the lungs.
- The bone marrow gradually takes over from the liver as the main blood-making organ (red blood cells are mainly produced by the bone marrow).
- The intestines lengthen and coil within the abdominal cavity, and the digestive layout is formed.
- The eyelashes have grown, and the baby blinks at light through the abdominal wall.
- Fat keeps accumulating, the limbs and cheeks grow rounder, and the body proportions are more balanced.
- Fetal movements are strong and can be seen from outside the belly; most babies gradually turn to a head-down position between weeks 28-36.
- About 37.6cm long, about the length of a big eggplant, weighing about 1005g (already over 1kg).
* Values are medians from WHO/China standards; individual variation is normal. References: WHO INTERGROWTH-21st, China Prenatal & Pregnancy Care Guide, ACOG guidelines.
Week 28 daily development
Your baby quietly grows every day of week 28. Tap any day to see fetal development, maternal changes, and daily guidance for that day.
Week 28 belly changes
At week 28 (third trimester) the uterine fundus keeps rising closer to the sternum. Your belly is clearly rounded and your waistline and fundal height grow quickly, so pay more attention to balance and safety in daily movement.
Week 28 maternal body changes and common symptoms
- You enter the third trimester! Prenatal visits change from monthly to every two weeks.
- Start counting fetal movements every day — an important way to monitor your baby’s wellbeing.
- Fetal movements are strong and forceful — you may see the belly pushed up.
- The uterine fundus is about 8cm above the navel.
- Cumulative weight gain is about 8-11kg (about 0.4-0.5kg a week in the third trimester).
- Leg swelling, varicose veins or haemorrhoids may appear.
- Shortness of breath, heartburn and lower-back pain may worsen.
- The breasts enlarge, colostrum is secreted, and Braxton Hicks contractions may appear.
Week 28 nutrition advice and recommended recipes
In the third trimester iron needs rise further (the Chinese Nutrition Society recommends about 29mg a day in late pregnancy, ACOG about 27mg). Prevent and correct late-pregnancy anaemia: give priority to haem iron — red meat, animal liver (≤50g a week), animal blood — paired with vitamin C produce to improve absorption; black fungus, seaweed and red beans also contain iron. Don’t take iron with strong tea, coffee or milk (tannins and calcium interfere with iron absorption). Daily targets: iron about 27-29mg, quality protein about 80-85g, calcium 1000mg, DHA 200-300mg, fiber 25-30g, iodine 230μg. Avoid alcohol, raw or unpasteurised milk products, high-mercury fish, caffeine ≤200mg a day.
Red beans replenish iron and help diuresis, and black rice supplements iron and contains anthocyanins; simmered slowly until soft and easy to digest, it suits late-pregnancy iron supplementation and helping reduce swelling. If your blood sugar runs high, control the portion and eat it with protein and nuts to slow the blood-sugar rise.
Week 28 prenatal education guide
The core of "fetal education" is still to help the mother-to-be relax and go with the flow; there is no strong evidence that any specific stimulation makes the baby smarter. In the third trimester the baby’s hearing is keen with a clear routine, so you can do a simple daily "fetal-education package" during the baby’s awake and active periods: stroke the belly 5 minutes → play soothing music 5 minutes → talk gently or read a picture book 5 minutes → deep-breathing relaxation 5 minutes, about 20 minutes in total (a torch on the belly for "light fetal education" is not recommended — no proven benefit and it may disturb the baby). The key is to be regular, gentle, and relaxing for both of you — don’t chase a "training" effect.
Week 28 partner's role
①Enter the "antenatal training camp": learn the three stages of labour and the Lamaze breathing technique with your partner, understand the procedures and indications for natural and caesarean delivery, and be ready to accompany in the labour ward. ②Count fetal movements with your partner: accompany her to quietly record at the same time slots morning, noon and evening. ③Help boost iron: prepare high-iron meals such as red meat and animal liver (≤50g a week), and remind her not to take iron with strong tea or coffee. ④Help relieve swelling: raise her legs, soak her feet in warm water and gently massage her feet.
Week 28 checkup reminders
Week 28 begins the third trimester: prenatal visits change to every two weeks. This week is a routine visit plus a full blood-count recheck (to detect late-pregnancy anaemia). Start formally counting fetal movements every day: pick one hour in the morning, afternoon and evening, record while lying on your left side or sitting; generally ≥3-5 an hour or ≥10 within 2 hours is normal; if it’s clearly under 10 in 2 hours or down by more than half from usual, seek care immediately. You can book the 30-32-week small scan. From week 34 you can start perineal massage (increasing the elasticity of the birth canal to lower the tear risk).
Week 28 key concerns
Signs that need immediate care at week 28
If any of the following occurs, contact your obstetrician or seek care promptly: ① clearly reduced fetal movement (under 10 in 2 hours or down by more than half from usual); ② vaginal bleeding or leakage of fluid (possible premature rupture of membranes); ③ regular contractions (once every 10 minutes or more often) with lumbar heaviness/downward pressure (watch for preterm labour); ④ persistent severe headache, blurred vision or upper-abdominal pain, especially with raised blood pressure or sudden obvious swelling (watch for preeclampsia); ⑤ itching all over, especially palms and soles with no rash (watch for ICP); ⑥ a fever over 38℃ that does not come down; ⑦ swelling, warmth or pain in one leg or sudden breathing difficulty and chest pain (watch for a clot/pulmonary embolism); ⑧ persistent abdominal pain or a tender uterus.
Week 28 frequently asked questions
How do I count fetal movements in the third trimester?
How many fetal movements count as normal, and what if they decrease?
Can I do perineal massage at week 28?
What should I note on entering the third trimester at week 28?
What should I do about anaemia at week 28?
How do I read the week-28 ultrasound report?
How much weight gain is normal at week 28?
How is perineal massage done?
Is there a recommended exercise duration in pregnancy?
Can I still get vaccines in the third trimester?
Can I have sex at week 28?
What if I sleep poorly at week 28?
What about leg cramps and swelling at week 28?
What should I avoid eating at week 28?
What about heartburn at week 28?
What about constipation and haemorrhoids at week 28?
What about lower-back pain at week 28?
When should I prepare the hospital bag?
Data sources & notes
- Guidelines for Pre-conception and Prenatal Care (Chinese Society of Obstetrics and Gynecology)
- ACOG Methods for Estimating the Due Date (Committee Opinion No.700)
- WHO INTERGROWTH-21st fetal growth standards
This tool provides algorithm-based estimates from the authoritative standards above for pregnancy time planning and general reference. It does not replace a doctor's diagnosis or individualized medical advice; follow your obstetrician for all prenatal care decisions.
Week 28 daily focus
Key daily tips for this week; tap any item to view the full development and guidance for that day.
Content sources & notes
This guide references WHO INTERGROWTH-21st standards, the China Prenatal & Pregnancy Care Guide, ACOG clinical guidelines and BabyCenter (medically reviewed).
View the full fetal BPD/AC/FL reference table (weeks 14–42) →